When it comes to developing a successful local business over the long haul, business are discovering the value of lead generation also known as inbound marketing. Businesses are able to get a new lease on life as the discover the best ways to get more customers though the doors or picking up the phone.
Most companies have a nice looking website that doesn’t generate business because it can’t be found online. Local directories can help create more visibility for your business. There are numerous companies that will list your business on the directories, fix duplicates or errors in your listings. The best service I have seen will list your business to over 300 directories including TomTom Navigation and Apple Search. You can learn more about this service here: http://affordable-seo-package.net/seo-for-local-contractors
If you’re on a tighter budget and just want to get more leads there are lead generation services available. You only pay for a legitimate lead as they come in. Be careful with this service because some companies will share your leads with multiple companies leaving you in a price war with your competitors. Some services provide exclusive leads so that you don’t have to share leads with anyone. One of the companies we found online provides exclusive leads and doesn’t require you to lock into a long-term contract. You’ll find this business here: http://newclientseachmonth.com
If you’re looking to create these leads yourself Craigslist.org and Backpage.com offer free listings. To get the most out of these advertising sites you’ll want to post frequently and test different messages.